premier vs. premiere

I’m a celeb reality show junkie, so when Kendra, which follows Hef’s former girlfriend-turned-NFL wife and mom, comes back for a second season, I’ll be sure to watch. But I’ll be tuning into the “premiere,” not the “premier.” When you are describing the first appearance or instance of something, either in noun or adjective form, it’s the premiere — with an e. The word “premier” means the best, the cream of the crop. It’s a great adjective that I actually think is underused, probably because people don’t know how to use it. (If you’re using premier as a noun and not referring to a political leader, it’s probably wrong.)

True story: I helped out with a magazine launch a few years ago, and the bosses insisted on plastering “Premier Issue” on the cover, no matter how much the editors argued. I guess technically that wasn’t wrong — to date, it was the best-ever issue of that magazine. (It was also the last.)

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